🧠 The Challenge

When we first met Wave Plumbing, it was a one-man operation.

• ❌ No proper online presence
  
• ❌ No website
  
• ❌ No system to track or manage leads
  
• 📉 Growth potential limited by relying solely on word of mouth
  

The goal was clear: build a brand, generate consistent leads, and create a system that could scale beyond just one person.

🛠️ The Solution

We put the foundations in place for sustainable growth:

1. Google Business Profile Setup & Optimisation – so they could be found by customers in Corrimal and beyond.
   
2. Professional Website Build – designed to turn visitors into calls and enquiries.
   
3. CRM System Integration – centralised lead management with automated follow-up.
   
4. Phone Tracking & Call Recording – every enquiry monitored for quality and conversion.
   
5. Lead Monitoring Dashboard – real-time oversight of where leads come from and how they’re handled.
   
6. Reputation Growth Strategy – generated 47 Google reviews to establish instant trust.
   

📈 The Results

• 📍 #2 ranking on Google for “Plumber Corrimal”
  
• ⭐ 47 Google reviews boosting credibility and click-through rates
  
• 💰 Tens of thousands in extra revenue
  
• 🚀 Growth from self-employed to managing a team of plumbers working across Stanwell Park to Jamberoo
  
• 🎯 Featured on Reece Plumbing’s Instagram for industry recognition
  

💬 Client Feedback

“I started as just me on the tools, and now I’m running a crew across the Illawarra. Jack set up everything — website, Google, CRM, tracking — and we’re generating more work than ever. I can focus on running the business, knowing the leads keep coming in.”

💡 Takeaway

With the right systems, it’s possible to go from working in the business to leading a team — all while increasing revenue, reputation, and reach.