Local SEO and system setup helped One Seven Excavations dominate Google rankings in Wollongong

Local SEO and system setup helped One Seven Excavations dominate Google rankings in Wollongong, driving consistent calls and trusted online visibility

One Seven Excavations – an earthworks and excavation business based in Woonona, Wollongong, providing reliable residential and small-scale commercial site services.

🧠 The Challenge
Before partnering with Loopli, One Seven Excavations faced:

  • Minimal online presence and no Google visibility.
  • No lead tracking or web enquiry system.
  • Limited reviews, reducing trust and credibility.
  • Inconsistent inbound enquiries and phone calls.

🛠️ The Solution
Loopli implemented a streamlined local marketing system:

  1. Set up a high-performing website with embedded enquiry forms.
  2. Optimised Google Business Profile for key suburbs across Wollongong.
  3. Built out local SEO and on-page keyword structure for earthworks and excavation terms.
  4. Installed call tracking and review automation to capture new leads and build trust.

📈 The Results

  • Ranked #1 in multiple local suburbs for “earthworks” and “excavations”.
  • Gained 9 new Google reviews, boosting local trust.
  • Averaging 5–10 additional calls per month from search and website traffic.
  • Increased visibility and consistent monthly leads from organic search.

💡 The Takeaway
This project shows how targeted local SEO, automation, and visibility systems can turn a small trade business into a trusted local leader. Loopli’s structured approach ensures sustainable lead flow and long-term growth.

‍

Recent Case Studies

We work really hard on our clients businesses to create case studies like these. We are open about showing you exactly what we have done to help you make the best decision for your business.

Scaling Smart: How Imperial Security & Fire Is Connecting marketing & Sales For Scale

Scaling Smart: How Imperial Security & Fire Is Connecting marketing & Sales For Scale

By implementing a fully integrated CRM, advanced automation systems, and multi-channel marketing infrastructure, Imperial Security & Fire scaled to ov
Read case study
$730,000 in closed jobs, $1.2M in Pipeline & 40+ Monthly Leads Through SEO, Facebook Ads & Funnel Strategy

$730,000 in closed jobs, $1.2M in Pipeline & 40+ Monthly Leads Through SEO, Facebook Ads & Funnel Strategy

With the right systems, it’s not just about more leads — it’s about better leads, faster trust, and full control
Read case study
Improved team productivity through a complete system migration and centralised communication setup.

Improved team productivity through a complete system migration and centralised communication setup.

Improved team productivity and credibility through a complete system migration and centralised communication setup.
Read case study

Scale your revenue and profit sustainably over the long term.

Loopli - Strategic Partners for Scaling Australian Trade Businesses

Book a call with us
or Call: (02) 4404 4211